presents...
Czech Retail Days, 13.–14. 6. 2024, O2 universum

WILL NON-ECOLOGICAL PAPER POS DISPLAYS DISAPPEAR FROM STORES?

WILL NON-ECOLOGICAL PAPER POS DISPLAYS DISAPPEAR FROM STORES?

The Nestlé project, which tested returnable merchandise racks in ten Penny stores, addresses the dismal state of POS materials that generate a huge amount of paper waste. The reusable, collapsible, and repairable rack, on the other hand, circulates like pallets in a pooling system between the client, the chain, and the owner for at least 50 cycles. What did the pilot test show, and what challenges will need to be addressed in the further development and implementation of the project?